President
Alan Benjamin, ISHC
Alan Benjamin, ISHC, is the founder of Benjamin West, the world’s leading hospitality FF&E and OS&E purchasing firm based in Boulder, with additional offices in Chicago, Dallas, Maryland, and London. Benjamin West provides purchasing and consultant services to owners, brands, and operators across 40 countries and six territories.
Mr. Benjamin became a member of the International Society of Hospitality Consultants (ISHC) in 2000, and in partnership with the Hospitality Asset Managers Association (HAMA), he assisted the organization in determining the FF&E budgets for ISHC’s CapEx 2000 Study, then later co-chaired the CapEx Studies in 2007, 2014, & 2018, and served on the 2023 CapEx committee. He was honored to receive the ISHC Chuck Pinkowski Member Service Award in 2015 for his dedication to the ISHC organization.
Alan has been published in The Wall Street Journal, Hotel News Now/CoStar, Hotel Investment Today, Hotel Management, and other industry media. His speaking engagements include all the major industry conferences. He currently holds membership with the ULI Hotel Development Council and serves on the non-profit Hospitality Cares Advisory Board. Alan also served on the Board of Gifts-In-Kind International, now called Good360.
Mr. Benjamin graduated Magna Cum Laude from the University of Colorado, College of Business.